It would be easy to buy Jeeps, FJ cruisers, and airplanes. Stacie and I could drive around and shop while the others work for additional revenues and to help expand our business..I got to admit it might be fun.
Problem #1 Advergents doesnt make a lot of money(yet)
Problem #2 Stacie and I never fight about money but we have different tastes and we can't ever agree on what to buy so the whole process would be frustrating.
Problem #3 It AINT my money
I guess I will have to use my blog time to try and solve these problems so I can get busy buying stuff......
Problem #1: I really don't care if Advergents is not making a lot of money..we just need to sell more...right? The truth is that our business has exponentially grown over last year's revenues. That doesn't mean that we are millionaires either. There is a process here that we have to follow as investors. It really means that a solid sales strategy IS and WILL be the core to our growth.
Problem #2 This problem sounds like a personal issue that should be left at home but it actually speaks to who Stacie and I really are. We both like stuff and who doesn't? The problem lies in the fact that each one of us is frugal enough to argue the other one out of buying "stuff." Granted...it makes it hard to do anything fun but who cares...This "problem" is very handy when you look at Advergents as a whole... Advergents doesn't need stuff. It has an office and with people in it. Not many people either. The 5 of us run around working on jobs with passion. When a problem arises we go directly to the source and fix it. The company is lean. We have no desire for new trucks, buildings, clothes, trips, or gadgets. We all have a simple desire to create a resolution to a customers problem. Its cheap to do this....and because Stacie and I agree on this, we can spend money to make that happen. (to some extent)
Problem #3 It AINT my freakin money..this doesn't mean its the government's either. Its God's...Everything in the world is His anyway. Who am I to hoard it? For those who don't stick to close to theology, you might think I'm getting religious on you. The truth is that I am a Christian and this is a Christian company. The whole thing belongs to Him...There is no debating this. Trust me I fought it for 15 years and lost each time I tried. Last year in frustration I threw my hands in the air and said "FINE...YOU WIN" I'll stop trying to be rich and you tell me what you want me to do with Advergents....The result:
We made more money!!!
So here is the deal....I manage Advergents aggressively and God provides the opportunities, salaries, etc..Don't believe me? Look at my books or the title of this blog....because its not my money to spend means I don't have to worry about what to buy. Honestly, I would never go shopping with your money nor God's.
So.....Here is what I offer up for opportunities?..... Service
To be a good steward of His money we need to be good servants too....This means GIVE. That's right!! Give away money and time...
Advergents tries to serve as much as possible through financial contributions as well as labor. It's important to see Advergents working in the community as well as Africa, Jamaica, and Haiti.
What to do with all this money?
#1 Give it away
#2 Stabilize current business
#3 Expand our business model
#4 Facilitate growth
#5 Buy a FJ Cruiser that is fully loaded instead of some stupid Jeep...(inside joke)
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You're right! We don't fight about how much or how little money we have. Our career goal is mutual in the fact that we are not trying to make a bunch of money, but instead our goal is to provide the most relivant and updated solution to the needs of our customers, employees & the market. Money is just one of the bi-products of what we do as a team.
ReplyDeleteSpeaking of "the team", we are rich with a valuable staff that helps Advergents reach its goals as a company. Without them, we would not be where we are today, which if you remember Damon on a ladder installing cameras with a drill in one hand and a networking conference call in the other, you know just how far we've come. Our team frees him up to be the visionary leader we all love and respect.
Life would be perfect if his wife had her dream mobile...a Jeep Wrangler 4x4 w/the top down to let all that fresh air bring joy to her sweet hard working family. :)